Revolutionizing cervical cancer screening.


— Marlee Krieger, CEO
Cervical cancer causes 350,000 deaths each year.
The disease is easily treatable if caught early, but traditional screening systems are prohibitively expensive, leaving women in low- and middle-income countries without care.

Enter: the pocket colposcope.

An app to improve health outcomes for women worldwide.
Screening made simple.
The app guides providers through each step of the screening, which has been organized to support patient comfort. A built-in timer lets providers know when to capture images in relation to the application of clinical solvents.




Smart upload queueing to prevent data loss.
A better experience for patients, providers, and admins.
Calla had an initial version of their app, but it was buggy and difficult to use. We rebuilt their provider and admin apps from the ground up, improving ease of use for physicians, smoothing out the patient experience, and optimizing record organization for admins.


Clinic-tailored forms.
Care-centric and soft.
The color palette, fonts, and styling we selected for the app communicate Calla’s mission to bring life-saving care to women worldwide, improving patient comfort during the process.

Transforming the gynecological exam.
Calla is breaking down geographical and socio-economic borders to medical access, and we’re honored to play our part in helping them bring life-saving care to women across the globe.